All Episodes
Episodes
E45 Case study: Beat the Street reducing health inequalities & having fun!
This episode explores 'Beat the Street' a behaviour change game that gets people up and moving, connecting and has a little bit of competition thrown in to help motivate people to keep playing. Katherine Knight former...
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E44 Tips for firefighting comms pros - Play the 'who am I?' game
Today's episode is for busy communicators and changemakers who have very little time to scope a project and get to know their audience.
You may be firefighting incoming requests, or were simply brought in too late to...
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E43 How to apply behavioural science to internal comms with Melina Palmer
This episode welcomes Melina Palmer to talk about her new book "What your employees need and can't tell you". She has also published "What your customer wants and can't tell you."
Melina is an applied behavioural...
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E42 Help! I'm not a behavioural scientist get me out of here!
Today's episode is about our yearly survey Help I'm not a behavioural scientist get me out of here!
For the third year we are asking what is working for you and what is not.
We are pondering whether the term...
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E41 How Netflix uses behavioural science (and you can too) with Jen Clinehens
Our guest this week is Jennifer Clinehens, founder of behavioural science based customer experience consultancy Choice Hacking. Choice Hacking is a consultancy, book, podcast and TikTok sensation with millions of...
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E40: How to build habits that stick: expert tips from Samuel Salzer
This episode features an interview with Samuel Salzer about building habits. Samuel is a renowned expert on the topic, and he shares his insights on how to effectively change your habits. This episode is a must-listen...
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Best behavioural science podcasts
In today’s podcast we dive into our top four favourite behavioural science podcasts.
The recommendations are divided into two sections: Behavioural Science and Applying Behavioural Science to Marketing. Discover how...
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The best behavioural science books
This week's episode is on books.
We tried to use AI to write the show notes.
It didn't work.
But we did write a blog - or I should say - I - a human named Ruth - wrote a blog that lists all of the books talked about...
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E37 COM_B in 2023 with Professor Robert West
In this episode we chat with the King of COM_B Professor Robert West as we discuss his popular behavioural science model --- COM_B --- As one of the original authors alongside Susan Michie and Lou Atkins we explore...
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E36 Predictions for Behavioural Science in 2023 with Dominic Ridley-Moy
Today’s episode (36) welcomes Dominic Ridley-Moy a consultant in behaviour change communications with extensive experience in Local Government working closely with the CAN Council, Co-Chair Local Public Services...
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E35 Is your biggest problem lack of time or lack of insight?
Dear Bootcamp,
I have no time!
I have turned into the white rabbit from Alice in Wonderland!
ANON
Bootcamp says…..
Often the first thing we do when we have no time is drop our audience insight work. We need to...
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E 34 - Don't push the big red button - power of negative social proof
Episode 34
Dear Bootcamp,
Every year we run health campaigns reminding people not to use emergency services for non-emergencies and we also frequently tell them not to miss their appointments as it costs loads of...
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